05 Dec Black Vanilla Presents Getty Images ‑ Visual Trends Report: Financial Services
We’re hosting an exclusive event with Getty Images in December which will explore the visual communications trends in financial services marketing.
We’re hosting an exclusive event with Getty Images in December which will explore the visual communications trends in financial services marketing.
Last night, we held our very first ‘open house’ event as part of Global Entrepreneurship Week.
The drop-in event was an opportunity for entrepreneurs, start-ups and businesses with growth ambitions to meet the friendly BV team and learn how public relations, social media and creative content strategies can help them develop credibility, build their impact and increase their income. (more…)
Whether we like it or not, Artificial Intelligence (AI) is integrating itself into various aspects of our daily lives and has already made an impact on the marketing and communications industry.
As it shows no signs of slowing down, one of the big questions public relations professionals are facing is: What does this mean for the future of PR?
Black Vanilla is holding a free ‘open house’ event at its office on The Grange as part of Global Entrepreneurship Week.
The event will be taking place on Wednesday 20th November, from 5.00 pm to 7.00 pm.
Last week, Katie and Krista were invited to Blanchelande College to deliver a presentation to year 11 students about social media and building your personal brand.
This year’s Edelman global survey on the public’s response to media, business, government and NGOs shows that ‘my employer’ is the most trusted institution with 75% responding positively. This is compared to trust placed in NGOs – 57%, trust in business – 56%, government – 48% and media – 47%.
Last year’s #MeToo outing of Philip Green by The Telegraph shone a spotlight on the use of the law and, in particular, injunctions during crisis communications.
Nichole Culverwell Chart. PR, MCIPR
Director, Black Vanilla
Creating and running a business isn’t for the fainthearted and it’s gratifying that events like Global Entrepreneurship Week celebrate the people who have the passion and drive to bring an idea to life, set up a business, support the local economy and create jobs.
The concept of an entrepreneur as a person who sets up a business with the simple aim of making a profit is out of date. Consumers want, more than ever, to have a connection with the brands that they buy. Creating that connection requires something more than just offering a great product or service. (more…)
During the summer, Black Vanilla hosted JT’s digital intern, Tessa Dutton-Queripel. Tessa was tasked to complete a social media audit for the telecoms brand, and together we’ve put together this guide to analysing your social media presence.