PR

07 Mar Managing the Fallout of a Data Breach – Crisis Communications

Posted at 13:51h in PR 0 Comments

0 Likes

We were delighted to be invited to join a breakfast seminar organised by Mourant this week about managing the consequences of a cybersecurity incident.

Nichole Culverwell spoke on a panel alongside the Mourant team which included cybersecurity expert Matthew Parker, Sally French who handled regulatory and dispute resolution questions and Hana Plesk, who spoke about the employment and GDPR implications of a breach. The panel was moderated by Jessica Roland, Mourant Partner.

(more…)

28 Jan 2019 Edelman Trust Barometer Reveals Trust in Business is on the Rise

Posted at 17:20h in PR 0 Comments

0 Likes

This year’s Edelman global survey on the public’s response to media, business, government and NGOs shows that ‘my employer’ is the most trusted institution with 75% responding positively. This is compared to trust placed in NGOs – 57%, trust in business – 56%, government – 48% and media – 47%.

(more…)

18 Jan Crisis Management – How PRs and Legal Teams Can Work Together

Posted at 12:04h in Agency news, PR 0 Comments

0 Likes

Last year’s #MeToo outing of Philip Green by The Telegraph shone a spotlight on the use of the law and, in particular, injunctions during crisis communications.

(more…)

17 Jan Black Vanilla is Hiring – PR Account Manager.

Posted at 15:21h in Agency news, PR 0 Comments

0 Likes

Thanks to new client wins, we are looking for an experienced PR Account Manager to join our growing team.

Black Vanilla helps organisations build and manage their reputation, reach and relationships.

We would expect our Account Manager to be a current member of the PRCA or CIPR and to be proactive with their continual professional development.

(more…)

20 Nov Things I have Learnt in 15 Years of Running a Business

Posted at 09:54h in PR 0 Comments

1 Like

Nichole Culverwell Chart. PR, MCIPR
Director, Black Vanilla

Creating and running a business isn’t for the fainthearted and it’s gratifying that events like Global Entrepreneurship Week celebrate the people who have the passion and drive to bring an idea to life, set up a business, support the local economy and create jobs.

(more…)

13 Nov People, Planet and Profits – Why Entrepreneurs Must Find Their Purpose

Posted at 20:50h in PR 0 Comments

4 Likes

The concept of an entrepreneur as a person who sets up a business with the simple aim of making a profit is out of date. Consumers want, more than ever, to have a connection with the brands that they buy. Creating that connection requires something more than just offering a great product or service. (more…)

28 Sep Copywriting Explained

Posted at 13:49h in Agency news, PR 0 Comments

0 Likes

We are a team of Guernsey-based copywriters who live to see our words on the page, a website or advertisement. So, of course, we had to put pen to paper and share our thoughts on the art of copywriting.

What is Copywriting?

Let’s start with a simple question, do you know what copywriting is? We’re often asked what copywriting is and why it’s a specialist skill, so I’m going to explain the role well-written copy plays in marketing and why writing for websites, advertising and editorial all take a different approach.

In its most simplistic form, copywriting is a way of crafting a compelling story.

(more…)

PR

07 Mar Managing the Fallout of a Data Breach – Crisis Communications

28 Jan 2019 Edelman Trust Barometer Reveals Trust in Business is on the Rise

18 Jan Crisis Management – How PRs and Legal Teams Can Work Together

17 Jan Black Vanilla is Hiring – PR Account Manager.

20 Nov Things I have Learnt in 15 Years of Running a Business

13 Nov People, Planet and Profits – Why Entrepreneurs Must Find Their Purpose

17 Oct Black Vanilla’s 10-Year Time-Hop

28 Sep Copywriting Explained

17 Sep Kick Start Your Crisis Communications During the Golden Hour with Three Critical Steps.

29 Aug Don’t be Influenced by the Blue Tick – The Rise of Micro-Influencers