CSR Tag

27 Sep Sustainable business and corporate responsibility

Uber – How Not to Build a Sustainable Business

How a business behaves is its licence to do business. Any organisation needs ‘consent’ to conduct its purpose; that consent might come from some kind of authority, or simply from the public it is selling to.

 

When Uber lost its London licence last week it served as a reminder of why businesses need to operate with a sense of corporate responsibility and with an eye on the long-term future rather than rapid growth. Both are important to maintain the consent that will help them ‘stay in the game’.

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