We believe that every employee can play a part in building an organisation’s reputation and profile. Black Vanilla helps CEOs become effective spokespeople, staff become social media savvy and HR teams improve their internal communications tools.
Black Vanilla shares its communications expertise through training and capacity-building workshops. We believe that by giving organisations the right tools and training they can increase their in-house communications capacity and make a bigger impact on their customers and stakeholders.
HOW WE DO IT
We have a number of off-the-shelf courses that we offer in-house for clients or run as public workshops. All of our training options can be adapted to an organisation’s specific needs, and we can also develop bespoke training solutions.
We start by understanding the unique needs of each client and advise on the best approach to building skills. We match all of our training with reference manuals and tools such as social media planning calendars or strategy templates. Our training options include:
- Media training for corporate spokespeople
- LinkedIn training and lunchtime refresher courses
- B2C social media training including Facebook, Twitter and LinkedIn
- Social media strategy and content planning workshops
- Social media and cybersecurity awareness training
- Copywriting for online audiences
- Crisis management training and simulation exercises
Black Vanilla is essential to my business, I consider them a long-term partner in my work. I initially approached PR with a degree of cynicism but was quickly impressed by the difference that the team’s expertise has made to my business.
In addition to devising and implementing a social media strategy that has proved extremely beneficial in raising Leaders’ profile, their
proactivity has opened opportunities to reach new clients and develop our core leadership offering.
Black Vanilla was instrumental in bringing our vision for the event to life. They transformed the venue and produced an evening which truly showcased some of Guernsey’s best qualities. The team were amazing to work with and truly encapsulated our needs.
We have worked with the team at Black Vanilla for a number of years, across our events and publishing platforms. They understand the markets and the readership we are dealing with, not to mention our exacting requirements which differentiate us from other businesses in our space. I can’t fault their attention to detail and responsiveness to our business needs.